Consumer Goods
The consumer goods market is extremely competitive and continuously changing. Consumer demand cycles are getting increasingly shorter. Product costs are highly dependent on regulations and on a volatile market that can quickly threaten the products profitability. In addition, new players are innovating to position themselves as closely as possible to consumers’ needs and gaining market share from the leaders.
Despite this, companies have unprecedented access to data, which, if properly exploited, is a gold mine for understanding the market. A flexible and standards-based design allows to maintain stable production costs and scalability. Development projects are still too often customized when it could benefit from many synergies with other projects.
Success can therefore be achieved if the design includes data collection and a flexible architecture to allow for scalability. It is also necessary to have a deep understanding of the market expectations in order to integrate a maximum of customer value while keeping costs low. The implementation of modular development projects makes it possible to drastically reduce time-to-market and take advantage over competitors.
Kusting Advisory supports you in this way to:
- Develop product portfolio strategy to meet customers expectations
- Build high-end scalable and data enriched architectures with the maximum customer value at the target cost
- Set-up modular projects with synergies and reduced “non-added value” to reach optimized time-to-market
- Evolve your manufacturing capabilities to increase operational performance